The National High School Rodeo Association has
approved Ariat’s ProBaby™, the newest addition to its series of high-performance boots,
as acceptable boots to wear in competition. Concluded to be appropriate for western show
events, the NHSRA Safety Committee has approved the ProBaby’s smooth crepe sole for
wear when on rodeo grounds and on horseback, finding that the sole allows freedom of
movement within the stirrup. With the NHSRA approval, ProBaby can be worn during
high school rodeo competition in every state and national event sanctioned by the
Sporting the same trend-setting look of the Ariat® Fatbaby, the original novelty boot
that changed the women’s western industry, ProBaby is an ideal boot for competition.
Designed with a smooth crepe sole, providing maximum ease in and out of the stirrup,
ProBaby is enhanced by Ariat’s patented ATS™ technology for stability and support. An
extended 10” full grain leather upper gives riders the protection, comfort and durability
necessary to meet the toughest demands in the saddle.
“ProBaby was designed specifically as a competition-ready boot to meet the safety needs,
function and fashion of our female riders. We are pleased that our efforts have been
recognized with approval by the National High School Rodeo Association,” says Beth
Cross, Ariat’s founder and president.
“It is encouraging that Ariat has recognized the need for safety while creating a boot that
appeals to the female riders of the National High School Rodeo Association,” says Jared
Higby, NHSRA Marketing Director.
The Spring 2006 line of ProBaby, now available at select Western retailers nationwide,
comes in a lush assortment of two-toned colorways that are sure to attract attention. This
fall, Ariat raises the bar with the addition of the ProBaby in genuine Full Quill ostrich,
giving competitive riders top-of-the-line performance.
About Ariat International, Inc.
Ariat International, Inc. is a leading manufacturer of innovative performance equestrian
footwear, belts and apparel. Featuring patented technology designed to deliver stability,
durability and comfort, Ariat is the pioneer of integrating athletic shoe technology into
equestrian footwear. Ariat products are sold in a network of retail outlets throughout the
world. For more information about Ariat products or for the Ariat retailer nearest you,
contact Ariat at 800-899-8141 or visit www.ariat.com.
The National High School Rodeo Association is an international, non-profit organization
dedicated to the development of sportsmanship, horsemanship and the character in the
youth of our country through the sport of rodeo. Created by Texas educator and rodeo
contestant Claude Mullins, the NHSRA held its first finals in Hallettsville, Texas, Aug.
25-27, 1949. The NHSRA membership consists of over 12,500 members from 39 states,
five Canadian provinces and Australia. www.nhsra.com.