Farnam Presents the Horse Show with Rick Lamb on RFD-TV Beginning in October 2006


Farnam and Daily72 team-up to present The Horse Show with Rick Lamb. Scheduled to join the RFD-TV lineup beginning Oct. 31, 2006, the show airs Tuesdays at 5 p.m. and 11 p.m. EST, and Wednesdays at 9 a.m. EST. The show will also air each weekend – check your local listings.

This new weekly television show, certain to hook horse lovers everywhere, is a magazine-style program. Topics including training, travel, health, human interest and historical segments are all slated for the first season.

Lamb is best known for his award-winning syndicated radio programs, The Horse Show with Rick Lamb™ and The Horse Show Minute™. He has also penned two books and hosts numerous live horse events each year. For more information about Lamb, visit www.ricklamb.com.

“We anticipate this program will reach a wide variety of viewers in the horse community,” said Chris Jacobi, senior vice president of Farnam Horse Products. “Farnam has a history of providing a broad range of quality horse care products to the horse owner. We are pleased our new line of Platform™ horse feeds and animal health supplements are also included in this program.”

The Platform line was developed by top equine nutritionists and includes premium specialty feeds based on age and activity levels: Pleasure, Sport & Performance, Mare & Foal, Senior, and the new Mini Horse & Pony. In addition, the Platform supplements address certain health issues without duplicating the nutrients in the feed. The system enables horse owners to build complete and balanced diets that optimize their horses’ nutrition.

“Our customers associate Farnam with top-tier equine products,” said Heather Hoff, vice president of Farnam Equine Pharmaceuticals. “Farnam Dewormers is a natural fit for this type of quality television broadcast.”

Farnam Dewormers is currently saying thank you to all its loyal customers with a Frequent Buyer Offer – buy a combination of five of the popular Farnam dewormers and get one free by mail. Choose from IverCare Paste, IverEase On-Feed Dewormer, StrongyleCare Paste, ComboCare Gel, and TapeCare Plus™ Paste. Look for this special offer at participating dealers or go to farnamhorse.com, where complete details are also available. Stock up now – the deadline for this special mail-in offer is September 30, 2007.

RFD-TV is the network of rural America, providing 24-hour family-friendly, public interest television programs on horses, agriculture, music, youth activities, auctions and current events. RFD-TV is part of all packages offered by satellite giants DISH Network and DIRECTV. It is also carried by Mediacom, NCTC and a growing number of cable networks. For more information about RFD-TV, see www.rfdtv.com.

Celebrating 60 years of sharing your passion for animals, Farnam Companies, Inc. is a leader in the animal health products industry. For information about Farnam Horse Products and Farnam Dewormers, in the U.S. call toll free at (800) 234-2269, direct at (602) 285-1660 or visit www.farnamhorse.com.

Farnam – We Make Life Better for Animals and Their People

The Horse Show with Rick Lamb™ and The Horse Show Minute™ are trademarks of The Horse Show.

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