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Ariat Introduces Premium Western Performance Boots with Butyl Leather Outsoles
Ariat International, Inc., the innovation leader in performance equestrian footwear, apparel and small leather goods, announces the introduction of two performance leather sole boots - Latigo and Dally for men. The two styles mark the unique combination of Ariat’s unparalleled performance technology with authentic, handcrafted Butyl-treated leather soles. This offering is the first of its kind in the market. Unlike conventional leather, Butyl-treated soles offer increased durability and flexibility regardless of the weather conditions. The result is a traditional look and feel of leather that is more water-resistant and longer-wearing between resoles.
Choose from the wide square toe profile of the Latigo or the W toe profile of the Dally. Both styles of boot feature traditional hand-nailed, eleven-iron weight construction, a premium full grain leather shaft, 8-row stitch embroidery detail and decorative boot pulls for a look of handcrafted elegance. The footbed utilizes Ariat’s ATS® Technology which combines arch and heel support to offer enhanced cushioning and stability. Providing three times the support and stability of a traditional steel shank, the ATS® shank delivers all day support and comfort.
“With the Latigo and Dally, Ariat now offers the avid horseman competition boots that combine the tradition of the finest leather outsoles with Ariat’s signature ATS® Technology,” said Beth Cross, President and Chief Executive Officer of Ariat International. “We are proud to be able to offer our customer premium handcrafted boots that are as comfortable as they are practical for all his performance needs.”
About Ariat International, Inc.
Ariat International Inc. is a leading manufacturer of innovative performance equestrian footwear, handbags, belts and apparel. Featuring patented technology designed to deliver stability, durability and comfort, Ariat is the pioneer of integrating athletic shoe technology into equestrian footwear. Ariat products are sold in a network of retail outlets throughout the world. For more information about Ariat products or for the Ariat retailer nearest you, contact Ariat at 800-899-8141 or visit www.ariat.com.
Official Boot of the Wrangler ProRodeo Tour
Official Apparel Supplier of the U.S. Equestrian Federation (USEF)
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