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DENVER, CO - Purina Mills, LLC and the North American Riding for the Handicapped Association (NARHA) have formed a new partnership benefiting all visitors to Purina’s Gold Dealers nationwide. As of January 1, 2004, Purina will become the title sponsor of NARHA’s Stall Street Journal, a full-color quarterly publication that features inspiring stories and news from the world of equine assisted activities for individuals with disabilities. Copies of the Stall Street Journal will be disseminated to all Purina Gold Dealers, along with a special display stand, banners, and a special feed offer that will act as a fundraiser for the Association.
“We are incredibly excited to see Purina expand its partnership with the Association,” said William Scebbi, NARHA CEO and Executive Director. “Over the past several years, Purina has been an invaluable sponsor of NARHA’s Therapy Horse of the Year Program and other beneficial projects. This new partnership is yet another testament to Purina’s dedication to helping everybody realize the incredible bond that is possible between people and horses.”
As sited by John Hamilton, Senior Marketing Manager, Purina Mills Horse Business Group; “We are expanding our support of NARHA in 2004. In addition to the above, a portion of the proceeds from every bag of Purina premium horse feed purchased will go to NARHA to assist individuals with disabilities.”
For more information on the new Purina/NARHA partnership, please contact Mike Hausmann, NARHA Director of Marketing and Public Relations at 1-800-369-RIDE (7433), ext. 114 or at email@example.com
NARHA was formed in 1969 to promote equine assisted activities for individuals with disabilities. At more than 700 member centers, a total of 36,000 people find a sense of independence through involvement with horses. These member centers range from small, one-person programs to large operations with several instructors and therapists. In addition to horseback riding, a center may offer any number of equine activities such as driving, vaulting, trail riding, competition, ground work, or stable management. Through a wide variety of educational resources, the Association helps individuals start and maintain successful riding programs. There are more than 30,000 volunteers, 2000 instructors, 5,700 therapy horses, and thousands of contributors from all over the world helping people at NARHA centers.