© 2004-2012 Horse Tack Review
Owning a horse trailer that is designed around the particular, detailed needs of the customer has never been easier, thanks to a streamlined new system unveiled today by Featherlite Trailers. Deemed the “PerfectFit™” System, it takes the customer through an easy 7-step process that culminates in a “perfect trailer match” for them and their horses.
“I guess you’d say we’re in the matchmaking business,” Featherlite National Sales Manager Randy Lewis says with a smile. “Every horse trailer customer has a different idea what they want in their trailer because each horse owner is unique in their own way. They know their horses have individual requirements, too. So we adapted our system to create the “perfect” horse trailer for each individual.
“The beauty of the new Featherlite ‘PerfectFit’ is that the customer can get a trailer customized to them but doesn’t have to pay a custom price.”
The PerfectFit System is available on all Featherlite enclosed horse trailers including 9-ft. living quarters and under.
Featherlite dealers also have many horse trailer models in stock on their sales lots. The PerfectFit System allows them to more accurately pre-order popular models with the most wanted accessories.
To focus on the horse trailer model that is best for them, each customer can go down a list of seven questions with their dealer. “Do you want a gooseneck or bumper pull” is the first, followed by questions on load type, stall size, number of horses, preferred width and height and size of dressing room. From there the customer can select from an almost unlimited array of features and options.
“Featherlite trailers come with a lot of superior features standard—including patented slam latch dividers for security, Light-Flo feed doors for better ventilation, striking new “Wave” panels, L.E.D. lights for style and visibility and now dynamic wraparound rear lights, to name a few,” Lewis said. “Beyond those, many horse trailer customers want more choices so their trailer becomes unique to them. Featherlite is pleased to offer a selection unmatched by any other horse trailer manufacturer.”
Featherlite is the nation’s oldest aluminum specialty trailer brand. Its aluminum uni-body construction is known for extraordinary towing ease, extreme durability with only routine maintenance, continuing innovation and advanced safety features that help protect animals during transport.
For more information, see a Featherlite dealer, call 800-800-1230 or check the Featherlite website at www.fthr.com/tnews.