Horse Tack Review
© 2004-2012 Horse Tack Review
New Web Site Focuses on Diagnostic Aid for Equine Digestive Health
Equine Resources International, LLC
A new Web site now available at www.SucceedFBT.com offers information on the prevalence of equine ulcers and helps owners and trainers manage their horses for optimal overall health. Presented by Freedom Health, LLC, the new site features study results, diagnostic options and educational resources for both owners and veterinarians.
SucceedFBT.com centers around the launch of the SUCCEED® Equine Fecal Blood Test™ (FBT), which detects minute traces of equine blood—known as occult blood—in manure. Fecal occult blood may be indicative of ulcers or other problems within the digestive tract. When the health of this critical system is compromised, it affects other aspects of the horse’s condition and performance, such as temperament, stamina and trainability.
“This site is designed to help owners and trainers understand how modern management practices affect the digestive system, which in turns affects so much regarding the health and well-being of the horse,” said Patrick Warczak, Vice President – Marketing for Freedom Health. “And this can have a significant impact on the horse owner or trainer, in performance and training. Understanding these problems is the first step in correcting them. With the release of the SUCCEED FBT, horse owners and their veterinarians now have a simple and cost-effective tool that allows them to understand whether their horses are suffering from digestive problems, and manage the situation for optimal health, condition and performance.”
Supported by resources for both owners and veterinarians, SucceedFBT.com walks visitors through the ways in which digestive tract health sustains other systems and overall performance. Sections of the site also detail various problems that may lead to the presence of occult blood in equine manure, and how the SUCCEED FBT differs from other diagnostic tests currently available.
Simple and effective, the SUCCEED FBT is the only rapid field test that is able to distinguish between occult blood from a foregut source—which includes the stomach—or from a hindgut source, including the cecum and colon. This distinction helps to provide veterinarians with more objective information about the presence and general location of GI tract conditions than current diagnostic methods can provide, including endoscopy.
The SucceedFBT.com Web site will continue to grow over time, with additional information and features. According to Warczak, more interactive tools and content will be added to the site over the coming months. The SucceedFBT.com site is the second significant Web site from Freedom Health. Another site, featuring the company’s equine supplement product, SUCCEED® Digestive Conditioning Program®, is available at www.SucceedDCP.com.
For more information on the SUCCEED Equine Fecal Blood Test Kit, including in-depth articles on digestive tract health and interactive presentations, visit www.SucceedFBT.com. Information may also be obtained by calling toll-free, 877-734-6558.
The SUCCEED Equine Fecal Blood Test and SUCCEED Digestive Conditioning Program are produced and distributed exclusively by Freedom Health, LLC of Aurora, Ohio. This company is focused on finding, perfecting and delivering superior, innovative products that address real and significant health-related issues for animals and the people who care for them.
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