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Rio Vista Products Announces Free Kensington Show Tote Promotion

Horse Grooming Press Release

Rio Vista Products announces the first leg in the Rio Vista Rewards program a "Free Tote Bag" mail-in rebate offer. A bright red tag with black and white racing stripes and the words 'Free Tote Bag' will be placed on selected 32 oz bottles of Equine Shampoo, Tail & Mane Conditioner, Hi-Ho Silver Shampoo, Herb 'N Oats Shampoo, Equine Shine, Coat-So-Soft, and 18az bottles of Hoof Manicure. To redeem, customers simply follow the instructions on the back of the tag and mail in to receive their free show Tote made by Kensington Protective Products, valued at $17.00. This offer is good through until June 30th, 2005 or while supplies last.

Retailers have responded positively regarding to the promotion. "This is a great deal for our customers," says Si Jenkins, a Jedlicka's Saddlery, Santa Barbara, California. "Everybody knows that Rio Vista Products have the best grooming product line available and this campaign offers customers extra value to their purchase. It's a great deal all around - Everybody wins!"

The campaign is supported with four-color ads in major publications including Chronicle of the Horse, Equus, Horse Illustrated, Horse & Rider, Hunter & Sport Horse, Practical Horseman, and Young Rider Horse. Rio Vista Products, manufacturer of canine and equine grooming products, has been favoring the neutral approach to animal care since 1996, offering the health conscious horse or dog owner a high quality, performance oriented alternative.

Rio Vista Products are sold in tack, feed and pet stores throughout the United States and Canada. For more information, contact the company at 800-248-6428 or e-mail at or visit their web site at

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