125 Years in the Making ... And Justin Boots Is Still Kickin'! One of America's Most Beloved Companies to Celebrate Milestone Anniversary

Press Release


FORT WORTH, Texas, Jan. 20 /PRNewswire/ -- Justin Brands, Inc., a Berkshire-Hathaway (NYSE: BRKa - News) corporation, announced today it will celebrate its 125th anniversary at a private gala and celebrity rodeo on Thursday, January 22nd, 2004 at the Will Rogers Memorial Center in Fort Worth, Texas.

Long heralded as the "Standard of the West", Justin Boot Company® has kicked-off a national media campaign that features a traveling exhibition celebrating the company's boot-making history.

"Justin's place in America's western heritage is unrivaled," said Randy Watson, president and CEO of Justin Brands. "We want to honor the Justin legacy and our commitment to the western industry and lifestyle."

More than 2,000 guests are expected to attend the anniversary celebration, including Fort Worth dignitaries, Justin family descendants and celebrity endorsees.

The rodeo will kick-off with a congratulatory video tribute from celebrity friends such as Nolan Ryan, Governor Rick Perry, Troy Aikman and George Strait. It will be emceed by award-winning PRCA announcer, Bob Tallman, and feature such rodeo stars as Tuff Hedeman, Mark Gomes and Pete Hawkins. The evening will end with a performance by legendary Texas swing band, Asleep at the Wheel.

What birthday is complete without a gift?

Justin Boot Company® will introduce an anniversary boot that will be available in retail stores this March. The boot features the anniversary logo embroidered in red, black and white stitching, with red Texas star inlays around a white collar. It is made of black Italian Kangaroo and has the popular J-Flex comfort built into the boots. Justin will also make a version available in its signature Roper style. The boots mark the occasion by including the years of 1879 and 2004 stitched on the pull straps.

Justin Brands, Inc., a recognized leader in Western footwear, is a Berkshire-Hathaway corporation and its divisions include Justin Boot Company, Tony Lama Company, Nocona Boot Company, Chippewa Shoe Company, Justin Original Workboots and Justin Outdoor.
© 2004-2012 Horse Tack Review



 Horse Tack Reviews
 Submit Your Own Review!
 Search Review Database
 All Reader Reviews
 Staff Reviews
 Submit a Product for Review

 English Tack Reviews
 Dressage Saddles
 Jumping Saddles
 Close Contact Saddles
 All Purpose Saddles
 English Saddle Fittings/Pads
 English Bridles
 English Bridle Accessories
 English Show Apparel
 English Casual Apparel
 English Chaps/Boots/Helmets
 English Miscellaneous

 Western Tack Reviews
 Barrel Saddles
 Reining Saddles
 Roping Saddles
 Show Saddles
 Trail Saddles
 Western Saddle Fittings/Pads
 Western Bridles
 Western Bridle Accessories
 Western Show Apparel
 Western Casual Apparel
 Western Chaps/Boots/Hats
 Western Miscellaneous

 Horse Gear Reviews
 Horse Boots and Wraps
 Halters/Ropes/Leads
 Horse Health and Well Being
 Horse Apparel
 Horse Treats
 Horse Miscellaneous

 Barn & Stable Reviews
 Fly Control
 Gifts/Books/Videos
 Grooming Equipment
 Stable Accessories
 Tack Room
 Training Equipment
 Barn and Stable Misc

 Articles
 Barn and Stable Articles
 English Articles
 Feature and Misc Articles
 Grooming Articles
 Horse Care & Health Articles
 Horse Related Gift Articles
 News and Events
 Training Articles
 Western Articles

 Other Features
 About Us / Contact Information
 Articles & Subjects By Date
 Article Archives
 Join Our Mailing List
 Privacy Policy